![]() ![]() As of 2018, there are more than 2.53 billion smartphone users in the world.įor instance, Facebook has close to 2 billion mobile monthly active users. The number of smartphone users has increased a lot in the past few years. Smartphone and social media is the perfect combination. ![]() Make sure you checkout the closely related content marketing trends. Having this all said, chatbots trend is not going to leave the digital marketing industry without showing its mark in the coming years as AI research improves. Thus, it meets your cost-effective marketing requirements. ![]() Moreover, you need not hire employees for the customer service. In a way, chatbots are quicker than human beings in giving any data related answers and taking requests. 31 % said it was important for text to be an available support optionĬhatbots can be used efficiently to provide 24/7 services to the customers.79% are frustrated with their available customer support options.53 % of consumers ages 18-34 said that they’d prefer to use electronic media – email, web chat, text or social – instead of the phone for customer support.Read more why and how to incorporate chatbots into your digital marketing strategy.Ī survey made by HeyWire Business reveals that: Messenger & Whatsapp both have crossed 1 billion users mark, and the number is growing. The user count of the messaging app services is increasing drastically. Marketers use chatbots in the instant messaging apps. You know that there must, be some strong reasons behind the broad use of the chatbots. So far, there are around 12,000 bots created on the Messenger Platform. Facebook announced Bots for Messenger Platform at its annual F8 Conference held in April 2016. Instant Messaging Apps like Telegram and Vine had launched bots on their platforms. Chatbots can make Real-Time Engagement with the Customers. We all know that social media makes us closer to our customers. CRM is where Social Media greatly helps the businesses. ChatBots for Better CRMĬustomer Relation Management is the crucial element for a successful business. Related: 8 Powerful Reasons You Need to Use Video Marketing 2. Here's a post explaining the benefits of using animated video in your social media. Simply because another boring explainer video won't help you break through the clutter, especially this year. If you want to know what kind of video content to create, try out animated videos. And every day 500 million FB users are watching videos. They learned that 74% of the total Ad Recall can be achieved within the first 10 seconds of the video. The answer is an obvious YES.įacebook, clubbed with Nielsen, projected the value of video ads on its platform. Instagram has enjoyed similar success with 60-second videos & Instagram Stories.Īll these new features give ways to publish more enticing video contents on social media.īut you may think if video content really helps your marketing. The daily watch times for Facebook's live video broadcasts has quadrupled through 2018. To meet the expectations of the marketers, social networking sites launched new features encouraging the video content. As per the 2018 Social Media Marketing Industry Report by Michael Stelzner: 77% of marketers were planning to increase their use of video in social media. The same report predicts that the video traffic would account for 82% of total business and consumer internet traffic by 2023. But there may be a lot of people coming to YouTube who aren’t logged-in.Ĭisco VNI (Visual Networking Index) Forecast Report states that 75% of the total consumer traffic in 2017 was video traffic only. Youtube claims that there are 1.9 billion logged-in Youtube users visiting the website at least once a month. I’m just giving you some instances here to support the development. To help you out with this regard, we are here with the most significant social media marketing trends to come. Find out what’s going to work for you in the future. So you have to update yourself on the latest social media marketing trends. Marketers like you are routinely integrating social media marketing with their core marketing strategies. By today, there are 4.4 billion active social media users globally in 2023. New technologies come to the market and features launch on every social media network. There have been many changes in the social media marketing trends. ![]()
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